History

Cooke Howlison’s story began in 1895, when Frederick Cooke and Edward Howlison opened a small bicycle business in Dunedin. What started as a local workshop has grown into one of the South Island’s most recognised and trusted automotive groups.

From manufacturing Record motorcycles in the early 1900s to importing and selling its first Rover vehicle in 1907, Cooke Howlison has continued to evolve alongside the automotive industry while remaining proudly local.

Today, Cooke Howlison employs over 300 staff across 10 dealerships throughout Otago and Canterbury, representing leading brands including Toyota, BMW, MINI, Hyundai, MG, Isuzu, and Scania.

For generations, Cooke Howlison has been part of everyday life in the South. It is often said that almost every second person in Otago has either purchased a vehicle from Cooke Howlison, serviced with Cooke Howlison, or knows someone who has. That trust and loyalty is something the business never takes for granted.

While the company continues to grow and modernise, the focus remains the same — delivering exceptional customer experiences, supporting local communities, and building relationships that last for generations.

More Than a Dealership

Cooke Howlison is more than just a place to buy a vehicle. It is a business built on trust, community, and helping keep the South moving since 1895

Frederick Cooke and Edward Howlison establish Cooke Howlison as a bicycle shop

Cooke Howlison begins manufacturing Record motorcycles

Cooke Howlison imports its first car, a Rover, sold from the Hanover St premises

Record total of 370 Chevrolets sold by Cooke Howlison

First Holden sold by Cooke Howlison

Marsh families purchase Cooke Howlison

Andersons Bay branch opened

Purchases Wrightscars Vauxhall-Bedford

G. J. Marsh family purchases Blackwell Motors Holden Christchurch

Opens Dunedin’s largest specialist truck workshop

All operations moved to redeveloped Andersons Bay Rd site

Purchases Wrightcars Toyota (Dunedin and Mosgiel)

Toyota dealership relocates to Andersons Bay Rd site, Holden dealership to Princes St

New truck dealership in Teviot St

Holden/BMW start at new dealership in Andersons Bay Rd

New BMW dealership opens in Andersons Bay Rd

Hyundai dealership opens in Colston St

Campbells Toyota in Balclutha purchased

120 years in business

New Holden dealership developed in Cromwell

New Toyota showroom, Andersons Bay Road, Dunedin

Redeveloped Isuzu dealership, Teviot Street, Dunedin

Isuzu Utes and Renault purchased, Andersons Bay Road, Dunedin

MG Dealership opens in Colston St